Build your business, block by block.
Our 2025/26 season travelled all nine provinces, building one Business Model Canvas across nine summits, a single block at a time. Every summit was recorded as a masterclass, so you can still work through the whole series from anywhere, free.
9 elements. 1 complete business strategy.
Together, these 9 blocks of the Business Model Canvas form the foundation of a real, working strategy, one you can grow with. The season dedicated a summit to each.
Value Proposition
What problem are you solving, and why should your customer choose you? The clear promise of value that sets you apart.
Customer Segments
Who exactly are you serving? Know their needs, behaviours and buying triggers, and speak directly to them.
Channels
How are you delivering your product or service? The right marketing, sales and distribution touchpoints, digital or physical.
Customer Relationships
How do you attract, retain and grow your customer base? Connection, loyalty and a brand people come back to.
Key Activities
The core things your business must do every day to succeed, keeping your team focused and aligned with strategy.
Key Resources
The assets you need to make the business work: people, technology, funding and facilities that drive delivery and growth.
Key Partners
Who can help you scale smarter and faster? Partners reduce risk, expand reach and bring new capabilities.
Cost Structure
What are your biggest costs, and are they justified? Understand your cost drivers to stay lean and profitable.
Revenue Streams
How does your business make money, and how could it make more? Pricing, payment models and new revenue without burnout.
The 2026/27 season is a One Day MBA.
Nine new summits, one business discipline each, touring every province again. Seats are fully sponsored and admission is by application.